Preloader

Andrew Ng

Founder & CEO - Landing AI

Books for entrepreneurs wanting to do something innovative

Andrew Ng recommends:

  1. The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers: Ben Horowitz: 8601404235832
  2. Crossing the Chasm, 3rd Edition (Collins Business Essentials): Geoffrey A Moore: 9780062353948
  3. The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses (9780307887894): Eric Ries: Books

Borrys Hasian

UX/UI GDE

Good books for UI/UX designers to read

Borrys Hasian recommends:

  1. About Face: The Essentials of Interaction Design: Alan Cooper, Robert Reimann, David Cronin, Christopher Noessel: 8601416801131
  2. Designing for Emotion: Aaron Walter: 9781937557003
  3. The Laws of Simplicity (Simplicity: Design, Technology, Business, Life): John Maeda: 9780262134729

Borrys Hasian

UX/UI GDE

Psychology & behavioural economics books for UX designers

Borrys Hasian recommends:

  1. Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions: Dan Ariely: 9780061353246
  2. Paradox of Choice, The: Barry Schwartz: 9780062449924
  3. 100 Things Every Designer Needs to Know About People (Voices That Matter) (8580001054513): Susan Weinschenk: Books

Mark Connolly

UX GDE, Partner @Zeitspace

Books that can help you be productive & achieve your goals

Mark Connolly recommends:

  1. Turn the Ship Around!: A True Story of Turning Followers into Leaders: L. David Marquet, Stephen R. Covey: 8601411904479
  2. Getting Things Done: The Art of Stress-Free Productivity: David Allen, James Fallows: 0884154584063
  3. Radical Focus: Achieving Your Most Important Goals with Objectives and Key Results: Christina R Wodtke, Marty Cagan: 9780996006026

Nitya Narasimhan

Flutter GDE

Books that explore our mind, motivation, behavior & passion

Nitya Narasimhan recommends:

  1. Drive: The Surprising Truth About What Motivates Us: Daniel H. Pink: 8601420442870
  2. To Sell Is Human: The Surprising Truth About Moving Others: Daniel H. Pink: 9781594631900
  3. The Art of Gathering: How We Meet and Why It Matters: Priya Parker: 9781594634925

Mark Connolly

UX GDE, Partner @Zeitspace

15 best design books to learn UX

Mark Connolly recommends:

  1. User Story Mapping: Discover the Whole Story, Build the Right Product: Jeff Patton, Peter Economy: 9781491904909
  2. Lean UX: Designing Great Products with Agile Teams (9781491953600): Jeff Gothelf, Josh Seiden: Books
  3. Drive: The Surprising Truth About What Motivates Us: Daniel H. Pink: 8601420442870



Want to see someone's reading list here? Send us an email to collectoral@guesswork.co