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Andrew Ng

Founder & CEO - Landing AI

Books for entrepreneurs wanting to do something innovative

Andrew Ng recommends:

  1. The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers: Ben Horowitz: 8601404235832
  2. Crossing the Chasm, 3rd Edition (Collins Business Essentials): Geoffrey A Moore: 9780062353948
  3. The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses (9780307887894): Eric Ries: Books

Kevin Fox

Designer of Gmail

Great books to gift to your favourite UI/UX designer

Kevin Fox recommends:

  1. About Face: The Essentials of Interaction Design: Alan Cooper, Robert Reimann, David Cronin, Christopher Noessel: 8601416801131
  2. Microinteractions: Full Color Edition: Designing with Details: Dan Saffer: 8601400897638
  3. Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition) (Voices That Matter): Steve Krug: 9780321965516

Borrys Hasian

UX/UI GDE

UX reference books if you only have limited time to design

Borrys Hasian recommends:

  1. About Face: The Essentials of Interaction Design: Alan Cooper, Robert Reimann, David Cronin, Christopher Noessel: 8601416801131
  2. The Laws of Simplicity (Simplicity: Design, Technology, Business, Life): John Maeda: 9780262134729
  3. Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems: Steve Krug: 0884951913790

Borrys Hasian

UX/UI GDE

UX books on methods and processess

Borrys Hasian recommends:

  1. The Humane Interface: New Directions for Designing Interactive Systems: Jef Raskin: 9780201379372
  2. The Laws of Simplicity (Simplicity: Design, Technology, Business, Life): John Maeda: 9780262134729
  3. Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems: Steve Krug: 0884951913790

Wolfram Rittmeyer

Android, Google Assistant GDE

Design books to help you build better interactions

Wolfram Rittmeyer recommends:

  1. Designing Across Senses: A Multimodal Approach to Product Design: Christine W. Park, John Alderman: 9781491954249
  2. Designing Voice User Interfaces: Principles of Conversational Experiences: Cathy Pearl: 9781491955413
  3. Designing Bots: Creating Conversational Experiences: Amir Shevat: 9781491974827



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