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Ryan Hoover

Founder - Product Hunt

Great books for designers to build compelling products

Ryan Hoover recommends:

  1. Mindful Design: How and Why to Make Design Decisions for the Good of Those Using Your Product: Scott Riley: 9781484242339
  2. Hooked: How to Build Habit-Forming Products: Nir Eyal, Ryan Hoover: 9781591847786
  3. The Art of Game Design: A Book of Lenses (8601300089522): Jesse Schell: Books

Robleh Jama

Founder - Tiny Hearts (acquired by Shopify).

How to build better products and reach your customers

Robleh Jama recommends:

  1. Hooked: How to Build Habit-Forming Products: Nir Eyal, Ryan Hoover: 9781591847786
  2. We Are All Weird: The Rise of Tribes and the End of Normal: Seth Godin: 9781591848240
  3. Well-Designed: How to Use Empathy to Create Products People Love (9781625274793): Jon Kolko: Books

Andrew Ettinger

Growth @ Atoms

Books to help you build products customers want & love

Andrew Ettinger recommends:

  1. The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback (0884906947504): Dan Olsen: Books
  2. INSPIRED: How to Create Tech Products Customers Love: Marty Cagan: 9781119387503
  3. Running Lean: Iterate from Plan A to a Plan That Works (Lean Series) (9781449305178): Ash Maurya: Books

Ben Tossell

Head of Platform - Earnest Capital

I love a story. My favourite biographies & autobiographies.

Ben Tossell recommends:

  1. Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs: Ken Kocienda: 9781250194466
  2. Shoe Dog: A Memoir by the Creator of Nike: Phil Knight: 9781501135927
  3. Who Is Michael Ovitz? (9781591845546): Michael Ovitz: Books



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