Ryan Hoover

Founder - Product Hunt

Great books for designers to build compelling products

Ryan Hoover recommends:

  1. Mindful Design: How and Why to Make Design Decisions for the Good of Those Using Your Product: Scott Riley: 9781484242339
  2. Hooked: How to Build Habit-Forming Products: Nir Eyal, Ryan Hoover: 9781591847786
  3. The Art of Game Design: A Book of Lenses (8601300089522): Jesse Schell: Books

Hiten Shah

Co-founder - FYI, Product Habits, Crazy Egg

Books that will help you think how to scale your business

Hiten Shah recommends:

  1. Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist (9781118443613): Brad Feld, Jason Mendelson, Dick Costolo: Books
  2. Startup Boards: Getting the Most Out of Your Board of Directors: Brad Feld, Mahendra Ramsinghani: 9781118443668
  3. The Strategy and Tactics of Pricing: A guide to growing more profitably (9781138737518): Thomas T. Nagle, Georg Müller: Books

Ben Tossell

Head of Platform - Earnest Capital

I love a story. My favourite biographies & autobiographies.

Ben Tossell recommends:

  1. Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs: Ken Kocienda: 9781250194466
  2. Shoe Dog: A Memoir by the Creator of Nike: Phil Knight: 9781501135927
  3. Who Is Michael Ovitz? (9781591845546): Michael Ovitz: Books

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